ImageX Blog: Posts in March 2010

The Role of the Online Reputation Manager

Written by admin On the

When was the last time you searched for your own or your company’s name in search engines?  Did you find results on the first page that you’d rather bury or have removed from the search engine index?

If you read the article Ten Ways to Clear Bad Press from Search Engines, then you have at least ten ideas for how you can create content that potentially can outrank your negative mentions. But what if you’re a busy webmaster, entrepreneur, manager or executive? What if you want ongoing reputation management and monitoring of the conversation about your business on the web? Well, you need a dedicated online reputation manager, or at least a consultant who will do the job for you.

International Keyword Research With Google Trends

Written by admin On the

You say pot-ay-to, I say pot-ah-to, you say … memory stick, I say USB drive?

Not only do people from different countries (or different regions of the same country) pronounce words differently, they may also spell them differently or use completely different words to describe the same thing!

If you do business internationally and you are optimizing (or optimising) your site for a foreign country, you had better be well-versed in local lingo. Fortunately, Google can help.

In Pursuit of Awesome: Our Company Values

Written by admin On the

ImageX Media core values

Heads up: things are about to get wild and crazy at ImageX. Ok, not really, but new things are happening. We’ve done a lot of navel-gazing over the past few months, thinking about who we are as a company and – more importantly – who we want to be. And, lint aside, we’ve resurfaced with a fresh new appreciation of our strengths and a passion to be even better.

It goes without saying that every company – and every individual – has their own set of values and aspirations, and ours is far from a one-size-fits-all solution (we think that would be incredibly boring …). But in this age of transparency we thought we would save you the trouble of Googling us and cut right to the chase: this is who we are, what we aspire to and what we are ultimately all about.

1.