When was the last time you searched for your own or your company’s name in search engines? Did you find results on the first page that you’d rather bury or have removed from the search engine index?
If you read the article Ten Ways to Clear Bad Press from Search Engines, then you have at least ten ideas for how you can create content that potentially can outrank your negative mentions. But what if you’re a busy webmaster, entrepreneur, manager or executive? What if you want ongoing reputation management and monitoring of the conversation about your business on the web? Well, you need a dedicated online reputation manager, or at least a consultant who will do the job for you.