Web accessibility is about removing the barriers that prevent people with disabilities and other impairments from using your website.
It can take on many forms which include:
Supporting assistive technologies like screen readers and Braille displays
Making text and images scalable and easy to read
Ensuring navigation works without relying on a mouse or keyboard
Accessibility is more than functionality, it ensures everyone can access your content and navigate your site smoothly and without frustration.

Breaking Barriers: Ask Us About Website Accessibility
Whether you're new to accessibility or scaling inclusive practices across your organization, this session is for you. Our experts Marta Beynon, Senior Digital Business Analyst, and Michael Maxim, Director of Business Analysis and Quality Assurance, answered your questions live, covering real-world challenges, tools, and strategies for making digital content accessible to all.
This session was made for everyone—designers, developers, marketers, policy leads, and anyone who wants to build more inclusive digital experiences.
1 in 4
Adults in the U.S. and Canada report living with a disability.
15%
Of the world’s population lives with some kind of impairment.
51.4
The average number of accessibility errors on the home pages of the top one million websites.
Free Content Accessibility Training
This short video kicks off a nine-part series on content accessibility, introducing the key principles and why they matter.
Learn how thoughtful content choices can make digital experiences more inclusive, and set the stage for deeper learning in the videos to come.
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The CMO's Guide to Website Accessibility
Does your website take the requirements and needs of your differently-abled audience into consideration?
To assist you in navigating this intricate landscape, we have prepared a detailed guide which includes:
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What accessibility encompasses (it’s more than you think!)
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Why empathy is the fundamental ingredient in creating an accessible website
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The vital role of accessibility tools and user testing in uncovering accessibility traps
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How to create content with accessibility in mind
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The principles of accessibility-focused navigation and design
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Which is better: An open-source or proprietary solution?