Navigating the future of Higher Education Marketing
We’re a month into 2022 and institutions are navigating a new reality that remains disconcertingly uncertain. The world's changed, and we're all continuing to adjust.
In 2021 we conducted a study in collaboration with our partners at Platform.sh that provided insights into the current terrain for higher-ed marketers. We’d like to share these insights with you in a session on Feb 24, 2022 at 9.30am PST/12.30pm EST.
Navigating the future of Higher Education Marketing
This webinar* will analyze the survey results and discuss how you can work to increase your admissions for 2022. You will hear from Digital Experience experts, Bjorn Thomson and Paul Gilzow, sharing their views of the findings, and how they see the next 12 months evolving.
Join us to learn more about:
- What’s top of mind for students as they consider higher-ed options
- What strategies institutions are taking to address students’ adapting needs
- What are 5 things can you be doing right now to increase engagement and encourage enrolment
Where: Online
When: Feb 24, 2022, at 9.30am PST/12.30pm EST.
*This session will be recorded.
Speakers
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Bjorn Thomson - Digital Experience Solutions Director, ImageXBjorn specializes in website usability, persona development, and user journey mapping. Bjorn spent over 15 years with the University of British Columbia as both a professor, developer, and team lead within the centralized IT team. |
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Paul Gilzow - Developer Relations Engineer, Platform.shPaul is a Developer Relations Engineer with a focus on security and automation. He spent 21 years with the University of Missouri as a technical trainer, programmer/analyst, and WordPress infrastructure architect for its fleet of 300 WordPress websites. |
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