Government & Public Websites: 7 Designs to Spark Your Creativity
Embarking on the journey to redesign your government or public website is no small feat. After investing a considerable amount of time and effort into planning and securing approval, you're now at the thrilling stage where creativity meets strategy.
As you start evaluating design drafts and wireframes, it's important to consider if the design will captivate and engage your target audiences. You should also consider if the digital solution will fulfill your organizational goals while setting yourself apart from your competitors.
Successful examples from other governmental and public organizations can provide valuable insights and inspiration. We've compiled a selection of ten outstanding websites that seamlessly integrate striking design with user-centric functionality and compelling content strategies.
Let’s dive in and get inspired.
1. ETFO (Elementary Teachers’ Federation of Ontario)
ETFO’s website design is effective due to its clear and organized layout, which makes navigation intuitive for users. It features a clean layout that effectively organizes information for its 83,000 members, including teachers and education support personnel. The site has a clean and professional aesthetic that aligns with its role as a representative body for educators.
Why we love ETFO’s site:
- Clean Layout: The website’s layout is uncluttered and simple - it’s easy to navigate and find what you’re looking for.
- Accessible: The text is readable with good contrast and font size.
- Responsive: The site adapts well to different screen sizes, ensuring a good experience on desktop and mobile devices.
- Clear Navigation: The main menu is straightforward and doesn’t include too many categories, making it easy to find information.
2. Boston Logan International Airport
A well-designed airport website makes it easy to access critical travel information and positively reflects the airport's brand. Boston Logan International Airport’s layout makes it easy for visitors to find information like flight details, parking, transportation options, and more.
Additional features of this Drupal built site include:
- User-Friendly Navigation: The site includes clear sections for flights, parking, and transportation, making it easy for users to find what they need quickly.
- Interactive Features: It includes interactive maps and the FlyLogan app, helping users with navigation and planning.
- Comprehensive Information: The site offers detailed information on dining, shopping, and amenities, ensuring travelers have access to necessary services.
- Clean Layout: The design is clean and professional, which helps users focus on important information.
- Accessibility Options: It provides accessible travel information, catering to a diverse range of users and ensuring inclusivity.
Visit Boston Logan International Airport
3. Colorado.gov
Colorado.gov’s design focuses on making government services more accessible and efficient for Colorado residents. The site highlights key issues and news updates, ensuring that visitors can quickly find relevant information. Additionally, the integration of tools like the myColorado app and a chatbot enhances user interaction and support.
Why we love Colorado.gov:
- Aesthetic Layout: A well-organized structure with a balanced use of space, making it visually appealing and easy to navigate.
- Color Scheme: A harmonious color palette that reflects the state's identity and enhances readability.
- Typography: Clear and legible fonts that contribute to a professional and polished look.
- Imagery: High-quality images that capture the essence of Colorado, adding visual interest and context.
- Consistency: Uniform design elements across pages, creating a cohesive and seamless user experience.
4. Federation of Canadian Municipalities
FCM’s website features clean, modern design, consistent branding, and intuitive navigation. The use of high-quality imagery and a strong visual hierarchy also enhances its appeal.
FCM excites us through their focus on:
- Visual Appeal: The site uses attractive visuals and a color scheme that reflects the brand’s identity.
- Ease of Use: Simple navigation with well-categorized sections for different types of focus areas and information.
- Content-Rich: Provides a wealth of information in a clear, concise manner.
- Accessibility: Designed to be accessible to users with disabilities, following web accessibility standards.
5. Georgia.gov
Like Boston Logan International Airport, Georgia.gov was built on Drupal. This website is beautifully designed with a clean, modern layout that prioritizes user accessibility and ease of navigation. Essential services and information, such as election details and top-accessed services, are organized in a straightforward manner. The site uses clear headings, intuitive menus, and engaging visuals to guide users, making it both functional and visually appealing.
The site’s standard features include:
- Clean and Modern Layout: The site’s simple, uncluttered design enhances readability and user experience.
- Intuitive Navigation: Clear menus and headings make it easy for users to find information quickly.
- Prominent Service Access: Essential services and information, like election details and top-accessed services, are prominently displayed for easy access.
- Responsive Design: The site is optimized to ensure a seamless experience across desktops, tablets, and smartphones.
- Engaging Visuals: Use of relevant images and icons to enhance the visual appeal and guide users effectively.
- Informative Content: Well-organized content with clear calls to action helps users engage with the site efficiently.
6. NASA
We couldn’t help but include NASA on our list, and for good reason. The site is often praised for its stunning visuals, featuring high-resolution images and videos of space that captivate visitors.
Why we love NASA’s site:
- Engaging Content: Rich multimedia content including images, videos, and interactive elements that capture interest.
- Educational Resources: Provides extensive educational materials and resources for various audiences.
- Intuitive Navigation: Easy-to-use navigation structure helps users explore a wide range of topics.
- Cutting-Edge Design: Reflects the innovative nature of NASA with a high-tech, forward-looking design.
7. Oregon.gov
Last but not least is a beautifully designed site with a focus on simplicity and functionality. Oregon.gov offers a clean, uncluttered layout, user-friendly navigation, and engaging visuals.
Why we love the state of Oregon’s site:
- Clean Layout: The site uses a straightforward, uncluttered design that enhances readability and user experience.
- User-Friendly Navigation: Clear menus and search options make it easy for users to find state agencies and services.
- Engaging Visuals: The use of images and interactive elements, like the #MyOregon Instagram feature adds a personal and engaging touch.
- Responsive Design: Optimized for various devices, ensuring a seamless experience across platforms.
- Informative Content: Well-organized sections for news, services, and initiatives provide easy access to important information.
Let us Help Build a Compelling Website For Your Public Organization
Governments, municipalities, and public sector organizations aim to promote the common good while keeping citizens informed, engaged, and connected. Since people often seek answers online before turning to other channels, it's crucial for public sector marketers to provide an exceptional digital experience to stay ahead.
To meet your diverse goals, you need a flexible and adaptable CMS that can scale with your evolving needs. Drupal is used by over 150 countries to power their government and intergovernmental agency websites. As a top Drupal agency, we're eager to assist you. Connect with us today and explore how we can elevate your digital strategy together.
