The Ultimate GA4 Checklist

Jan 01 2022

It’s Time for Marketers to Embrace GA4

Change can be difficult to manage. But by transitioning to GA4 now — while you still have Google Universal to fall back on — you can ensure your marketing efforts don’t miss a beat.

Set up parallel tracking. Take a critical look at the data points that inform your marketing decisions. And take action now to get GA4 working for you

This step-by-step guide will show you how.

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